Wednesday, 2 July 2014

Popular Kenyan socialite, Vera Sidika is under attack for revealing on TV during an interview, Friday, June 6 that she has spent £100,000 (15 million Kenyan shillings) for skin lightening treatment done in the UK.

Vera who is popularly called Kenya's 'Kim Kardashian' because of her massive behind and curves is obviously not bothered with what critics
think said: ''Looking good is my business, my body is my business, nobody else's but mine'' .
Vera who says she's already seen an increase in demand for her services is no doubt gaining
popularity for her skin lightening as she made it to BBC Trending News this morning.
Meanwhile a hastag #Bleachedbeauty was created
for people to share their opinions on the issue of skin lightening and over 4,000 people have commented.



According to some tweets: "#BleachedBeauty is fake. Only those with low self-esteem would do that," one tweeted.
Another tweet says: "#Bleachedbeauty Ladies will
soon begin bleaching their brains so they come up with bright ideas,".
While some have criticized, others, however praised her "openness and honesty" in speaking about the issue.
One of who is, TV host Larry Madowo who descried the reaction on social media as "Fascinating", "astounding" and "hypocritical" while saying many
men in Kenya do indeed prefer light-skinned women, referring to them affectionately as "yellow,
yellow".
Dark-skinned women are sometimes derogatively called "tinted".

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